Works Design Group

May 08, 2020

Mattel’s “Play it Forward” Initiative Shows the Value of Brand...

By embracing a culture of adaptability, Mattel has been able to rapidly respond to changing consumer needs.

by Taylor Getler

March 12, 2014

Brand Stories: The Rise, and Fall, and Rise… of LEGO

LEGO began laying bricks for a successful business in 1932.  The company faced a number of challenges throughout the years, and was able to pull...

by Matt Cannon

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