Works Design Group

Born in 1911, J. Bradbury Thompson was a renowned American graphic designer and art director. His impressive background in printing and design began at a...

At the end of last month, Hershey’s began rolling out their “Flavors of America” campaign, which has the company including signature regional tastes and ingredients...

It can be difficult to create unique Easter packaging designs that can stand up to a sea of pastel treats. With so much competition around...

Founded in 2010 by Rony Abovitz, Magic Leap is a fast-growing startup that has been shrouded in mystery since its inception. In fact, it has...

Born in 1966, John Maeda is a world-renowned graphic designer, visual artist, and computer scientist. Throughout his successful career as a programmer and as an...

Chris Burton, our Art Director, travelled all the way to Anaheim last week for Expo West 2017. The four-day event is the country’s largest natural...

Package redesigns are famously tricky. On the one hand, updating a product’s look can be an important part of appealing to new consumers and staying...

Pop culture has always and will always be a great tool to leverage for information. It is a bridge that connects marketing teams to consumers...

Experiential packaging involves the use of typography, color, imagery, and content to create a new environment and a truly unique experience for the consumer. By...

With the trend of minimalist, stark packaging still going so strong, some brands are pushing back with designs that scream from the shelf. Hot pink,...

Valentine’s Day is on Tuesday, which means that candy brands are preparing to move a serious amount of inventory. While there is definitely some standard...

Everybody knows that the real star of the Super Bowl has nothing to do with football – it’s all about the commercials. Every year, millions...