Works Design Group

December 03, 2020

How Pringles® Cans Got Their Iconic Shape

The Pringles can is a great example of how innovative packaging shapes can elevate a brand. But how did that iconic packaging come to be?...

by Taylor Getler

August 14, 2019

Brand Stories: Netflix

How did Netflix manage to become the powerhouse that they are today?

by Taylor Getler

June 20, 2019

Brand Stories: How the McDonald’s Brand Took Over the World

McDonald's is one of the most influential companies in history. But how did they manage to develop such a strong global brand?

by Taylor Getler

March 12, 2019

Brand Stories: Ben and Jerry’s

By staying ahead of the curve and making good on brand promises, Ben & Jerry’s has managed to rise from a scoop shop in a...

by Taylor Getler

March 29, 2017

Brand Stories: Magic Leap

Founded in 2010 by Rony Abovitz, Magic Leap is a fast-growing startup that has been shrouded in mystery since its inception. In fact, it has...

by Matt Cannon

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