Remember the last post on Mission Artisan Style Tortillas?
Not only did they launch that new line of product, but check out how they are continuing to keep their name out there and increase consumer involvement:
Mission Foods brings together its passion for tortilla chips, hard core football rivalries and nacho innovation as it announces the unveiling of NachoTron 3000 at the 2011 Border Showdown between the Kansas Jayhawks and Missouri Tigers on Nov. 26 at Arrowhead Stadium in Kansas City. This spirit of competition has reached a pinnacle as tailgaters will have the chance to show off their football throwing skills and team loyalty for free nachos made with Mission’s authentic Border Showdown tortilla chips.
To boost pre-game festivities, Mission has released limited edition Border Showdown tortilla chips now available in stores while supplies last. University of Kansas Jayhawks bags include red and blue chips while University of Missouri Tigers bags include gold and black chips. Both Border Showdown varieties come in 12-ounce bags, each adorned with their respective mascot, and can be found at major grocery and retail outlets in the Kansas City area.
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